Meet the Velocimedia Founding Partners:

Mike Gerenser

Art Direction

mike@velocimedia.net

Mike is our design guru. And a photographer. Also, he’s our car expert. And a regular handyman. Oh, and he’s our technology buff. Finally, he’s our financial investment counselor. We usually forgive him for knowing so much, and for rarely driving us around or picking up the check at lunch. This being said, Mike will probably have saved enough money to buy Rhode Island by the time he’s thirty. An advocate of organized, clean and direct design, Mike has a talent for taking complex visuals and making them easy to understand. He’s already done a lot in his career, providing art direction for brochures, direct mail, advertising, ad specialties, websites, books, magazines, documentaries and even television programs. In his spare time Mike is a martial arts instructor at Kuk Sool Won and enjoys spending his vacations in the Adirondacks swimming, kayaking and hiking. In fact, he has recently become an aspiring Adirondack 46er and plans to hike all 46 of the High Peaks… eventually.

Tom Laemlein

Marketing Strategy

tom@velocimedia.net

The senior member of the Velocimedia team (somehow humorous to his young partners), Tom has more than twenty years of experience working with some of America’s biggest brands, including DuPont, Xerox, Kodak, GE, and Johnson & Johnson. He’s also worked with some of America’s smallest brands, including the Ming Dynasty restaurant (who, incidentally, still owes him a plate of Hunan beef & scallops). A veteran of the advertising industry, he’s served as an award-winning writer, creative director, broadcast producer, and account manager with more ad agencies than he cares to name. When he’s not writing for clients, he’s often writing for himself, on projects that range from military history titles to cable TV cooking shows. When asked if he really looks like the guy pictured on this website, he replied: “When I find the guy who posted that image, I’m gonna’ punch him right in the wiener.” Tom is an avid football fan, a decent target shooter, and, according to the New World Almanac, one of the biggest consumers of cheese on Earth.

Caesar

Twitter Expert

thebean@velocimedia.net

Its not uncommon for many small businesses to have an office feline or canine. But we at Velocimedia don’t relish the thought of cat hair in our computer or slobber on our keyboards. So we present to you the Black-Capped Conure, Caesar. As our resident social media expert, Caesar is a real Twitter guru and spends most of his day tweeting. His favorite activities include chewing, shredding, eating, pooping and general office mischief. Caesar also handles the day-to-day accounting and billing at Velocimedia, so if you don’t pay up, he may bite your finger off.